Category: Email Marketing Platform

Email Marketing, Email Marketing Platform, Marketing Automation

Best Email Marketing Services For Small Businesses In 2023

The email marketing app marketplace is saturated with email service providers, and for good reason. Email marketing has a whopping ROI of $36 for every $1 spent—some studies even show $42 for every dollar spent—and to “email market”, you need an ESP. ESPs are email marketing services that allow an email marketer to connect with their audience.

CRM, Email Marketing, Email Marketing Platform, Marketing Automation

6 Best Email Marketing Platforms of 2023

In 2023, the world has experienced alarming inflation rates, a rising cost of living, and less purchasing power from consumers, leading to emptier [business] coffers and the need to manage your business with fewer finances. Something that should be heavily utilized by businesses, especially African businesses, this year is email. Email marketing offers businesses a way to maximize their profits with very little money and effort invested. An email marketing platform provides the tools for businesses to do just that.

Email Marketing, Email Marketing Platform, Guide, Marketing Automation

4 Best Free Email Marketing Tools of 2023

If you want to begin taking your email marketing seriously, you need to divest from Gmail and all other email software like it. A good email software for marketing allows you to craft and style your emails, manage your mailing list, launch email campaigns, and view the necessary metrics for your email campaign.

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