Category: Email Marketing

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Email Marketing, Guide

How to Improve Customer Relationships with Email Marketing

To increase conversion from leads to customers and see results in your marketing efforts, you need to improve customer relationships

Campaigns, Email Marketing, Guide

6 Things You Need to Prepare Your First Email Marketing Campaign

This article is prepared to take you on a smooth journey of creating your first email marketing campaign with little to no hassle.

Email Marketing, Guide, Marketing Automation

A Guide to Creating Email Segmentation Strategy

Email segmentation refers to the process of segregating your email lists based on certain criteria that your audience fits into.

Email Marketing

How to Use Buyer Personas in Email Marketing Strategy

Buyer personas or audience personas refer to a fictional characterization of your ideal customer based on certain information about them and how they use your products or services

Email Marketing

How to Set and Achieve Smart Email Marketing Goals

Anyone could talk about setting email marketing goals all day but how many actually get it right? Your goals must be streamlined to the needs of your business.